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DTAC service center flagship store ‘dInfinite’ at Siam Paragon by Whitespace

The new dtac service center flagship store, dInfinite, was launched at Siam Paragon Department Store with the concept ‘the endless digital experiences’. The store has been re-designed to enhance the customer experience through the use of digital services.

Designed by Whitespace

The service center was designed by Whitespace Ltd., a professional retail design company. The key service area has been arranged to serve two main functions: counter service and consultation. The layout reflects of how retail stores have changed overtime; the transaction counter is no longer a key area as e-service, Speedy Queue, allows customers to easily queue online and to check out anywhere in the store.