
The service object of this design project is Italy's top art paint brand VALPAINT, which is recognized as the leader in the field of global luxury art paint. It is not limited to the pursuit of artistic enjoyment, but pays more attention to the perfect integration of natural colors and natural art.
Designer: SALONE DEL SALON
Photographer: YANYU Architecture and Interior Photography
"Beauty exists in order, symmetry, clarity."
— Aristotle
Design Analysis
SALONE DEL SALON proposed a new design concept for VALPAINT — a design that takes away from the normal way of thinking about space design, thinking in an architectural dimension and exploring the relationship between brand and space with the concept of "interior architecture".
The project is inspired by the tonality and birthplace of the brand. VALPAINT originated in Italy, the brand tone is based on nature and art, emphasizing the concept of environmental and ecological protection, delivering the purest quality and high-end experience to users through products. Thus, during the design process, a symmetrical and pure interior structure was constructed inspired by Italy's iconic architecture, the church.