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Millie's - Interior and Branding Concept by ARTTA Concept Studio

The 2019’s Concept for Millie’s Shoe Boutique, is to create a comfortable, cozy and carefree environment for the customers to pick their favorite pair of shoes.

The whole interior design is driven by the idea of a “Shoe Cabinet” and turn the space into a fancy private “Shoe Closet” for the customers. This is shown by crafting three individual function space into areas for shoe display, storage and experience zone; spaces that define simplicity, minimalism, functionality.

For this design ARTTA Concept Studio has included 30 different materials, from fabric, artificial stones, timber, metal and more. Creating a special design carpet as the centre feature using a mixture of pastel colours to emphasise a comfortable atmosphere.

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