Joo de Rolls by ARTTA Concept Studio, Hong Kong
A combination of adorable and lady-like with a hint of class and elegance for a fresh design within this Japanese-French serving dessert house located at The ONE shopping centre, Tsim Sha Tsui. The three main colours used are mint green, peach and grey-blue to enhance a sweet and harmonised environment. A touch of rose gold is used around the tables and counter desk to create a posh and luxurious finish.
Designed by ARTTA Concept Studio
Photography by Lawrence Tsang
The logo is inspired by the name - Joō de Rolls , with 'Joō' meaning queen in Japanese. The designers have interpreted this by using its main seller, churros to create a crown-like shape. This combination enhances the fusion of Japanese and French, moreover the patterns used around the interior helps give off a Japanese-look.
The cafe has a welcoming atmosphere, by having the counter table situated at the entrance to lure customers in and let them see fresh churros being made, alongside ice-cream and other beverages. With the addition of floor-to-ceiling windows that lets in natural lighting creates a warm ambience.